In this episode of the Cause+Effect podcast our Director of Podcasting, Chris Lawson, joins Trent Dunham to discuss the importance of podcasting in building a platform and explain the priorities when it comes to developing successful podcasting content. Dunham+Company is on the forefront of the growing podcast industry and is proud to offer this service to its clients as a strategic tool to reach your desired audience.

Join our table of experts as they discuss a newly released study that digs deep into Christian Teaching/Talk radio listeners and donors, and unpack who’s listening, who’s giving, and why. If you’re a Christian radio station, a broadcast ministry, or use Christian radio to reach an audience, this research is for you! To get your free copy today, head to www.dunhamandcompany.com/fundraising-research/christian-teach-talk-research/.

Wes Gay is a StoryBrand certified guide who helps businesses and churches across America clarify their messaging in order to better connect with their audience. He joins today’s episode to discuss how you can best share your message through effective marketing for greater impact.

Nils Smith joins the Cause+Effect Podcast to discuss trends, post-pandemic leadership, and how to navigate the dangers of social media engagement. Nils serves as Dunham+Company’s Chief Strategist Social Media + Innovation and is the author of The Social Media Guide for Ministry. Nils is regarded as a world-leading expert on social media and nonprofit strategy.

In this class episode, Nils Smith, Chief Strategist for Innovation and Social Media at D+C is back to highlight for us the importance of ‘getting better.’ He offers insight into enhancing innovation through resisting the fear of failure, strengthening internal relationships, creating an innovative physical space, and maybe even putting something to death that no longer works.

Danny Forshee, Lead Pastor at Great Hills Baptist Church in Austin, Texas, challenges leaders to stay emotionally healthy by paying attention to biblical rest. Here’s your opportunity to take inventory when it comes to your pace of life and ministry.

Marketing is more than just communicating information. It’s connecting YOUR mission to the felt need of your audience. Join today’s episode as few Dunham team members unpack the importance of assessing the deepest felt need of your target audience and identifying your distinctiveness as an organization. We get practical with the challenges we all face as marketers and provide a starting point to elevate your brand positioning.

In this episode, Kevin Herrin, the lead pastor of The Fellowship Church, a vibrant, diverse congregation in Texas City, Texas joins us the show. Kevin unpacks what it means to be ‘aggressively obedient’, how your self-worth related to Christ affects those around you more than you realize, and how his new podcast is equipping leaders to lead the hard way – from the heart. Whether you’re leading a massive organization or toddlers at home, this message is for you.

Brian Mountjoy, our Chief Culture Officer, is back to talk with Trent about creating a healthy culture in your organization through the means of accountability, humility, ‘leading up’ and giving honor to whom honor is due. Don’t miss these simple tips for improving the culture of your organization in 2021 – and beyond.

D+C Chief Strategist Troy Page unpacks church marketing strategies as we head into what is sure to be a unique fall. He and Trent highlight the importance of knowing who you are, maintaining a digital presence, effective communication channels, and the need for great content. If you want to open your church with a bang this fall, you’ll want to hear this conversation! Because it’s all for one purpose: Get people engaged in God's Word and in relationship with Him. That's the outcome we're all looking for.To learn more about how your church can maximize impact this fall, visit https://www.dunhamandcompany.com/church/.

Rick Dunham unpacks some very revealing research on Christian Radio, specifically, listeners who have a favorite station. The study reveals who these ‘P1’ listeners are, and why they do (or don’t) support their favorite station. What motivates them to tune in to a station? And further, what motivates their support? Rick highlights the major findings and uncovers steps for you to take as a result of this research. Specifically, understand their listening habits, reconsider some of your messaging, and integrate more stories of life-change. Download the full research here: https://www.dunhamandcompany.com/fundraising-research/new-research-release-on-listeners-to-christian-radio/

In this ‘solo’ episode, Trent openly shares about a difficult season he walked through and what it taught him about healthy leadership. He unpacks how taking time to deal with a personal crisis can make you a better leader, the danger of defining success as the world does, when it’s ok to take a step back, and the value of wise counsel. Here’s a takeaway for any leader: Never put on your shoulders what belongs in God’s hands. Register for the free Giving USA webinar on June 16 here: https://dunhamandcompany.zoom.us/webinar/register/WN_VhZDXHdmQ7Cegj-lbx5_bg?goal=0_b82a25e92a-2d38185506-429423268

Trent leads a lively round table discussion with D+C Chief Creative Officer, Dan Sumpter and our Director of Marketing, Anna Ponton. They lay out struggles organizations face when it comes to marketing and solutions to those challenges. You’ll get insight into the importance of the energy around your brand, tools you can develop, and how to bring symmetry to your content. Marketing is more than just information. It’s connecting your mission to the felt need of your audience. It’s a statement: “We’re going somewhere. We’re charging up that hill. Come go with us.”

The myth of the summer slump in fundraising is often used as an excuse to justify dips in revenue during June, July and August. But instead of making this assumption and dialing back on your efforts and communication, Trent shares a better way. In this episode, he charges churches and nonprofits to combat this mythical summer slump with some practical tips on communication, summer campaigns and clear goals. Don’t make your so-called ‘summer slump’ a self-fulfilling prophecy. Instead, turn it upside down!